Battling Childhood Obesity through Smart Eating
by: Protica Research
Finally, a positive solution regarding America's difficult and
costly campaign to stem childhood obesity is emerging. For the
thousands of children and their families who are currently
battling with childhood obesity, this good news is long awaited.
Indeed, the risk factors for childhood obesity read like a
checklist of ailments that only a generation ago would never
have been linked to children and diet: heart disease, high
cholesterol, high blood pressure, type 2 diabetes, and of
course, social ridicule and alienation [i].
consequence of childhood obesity -- ridicule and alienation --
has the dual effect of damaging a child both physically and
emotionally far beyond childhood, and possibly for the rest of
his or her natural life. For years, medical experts have called
for a multi-faceted strategy to address this epidemic. It has
been clear that any long-term solution must be fought on four
major fronts: physical activity, sedentary behavior,
socioeconomic status, and eating habits [ii].
Yet there is room
for another pillar; or, at the very least, the identification of
another component that must be a part of any lasting solution.
This fifth pillar, or undiscovered component, is smart
nutritional supplements. Many obese children have been told
repeatedly by well-intentioned dieticians that eating smart is
the key to overcoming this scarring condition.
This is easier
said than done; especially when emotional eating or an
unobserved food addiction  may fuel adverse eating habits.
Yet being told to "eat smart" is oftentimes not enough. Children
must be provided with foods that are nutritionally sound, and
foods that they actually enjoy eating. It is this latter
criterion that most well-intentioned experts and caregivers
overlook. This is explained below. Most obese children are
neither unable to learn, nor willfully disobedient. Some of
these children even have remarkable support from their
well-adjusted families who dutifully remove the usual suspects
of chips, soft drinks, chocolate bars, and other damaging foods
from the home. Yet many of these same children continue to gain
weight and march ever closer to the litany of health defects
These children are not sadistic, and they are not
attempting to kill themselves through eating; though some do
because of the stigma associated with their condition. Indeed,
many obese children are cognitively aware of the danger to which
they are subjecting their bodies. Yet they continue to snack
away in secret, or binge on foods when they get the chance,
thereby undoing whatever minor gains might have been achieved in
the previous few days or weeks.
The problem is one of food
selection. Generally speaking, children of all weights and
shapes will not eat something that they do not like. For obese
children who have typically had unfettered access to highly
stimulating foods such as gravies and sugar-loaded soft drinks,
the willpower to eat unpalatable foods is undeveloped. Indeed,
the dietician may snack away on carrots and celery while talking
to an obese child about the importance of eating smart. For the
obese child, carrots and celery are foreign foods for which
there is no known preference.
This fifth pillar, or new
component, is therefore one that provides obese children with
nutritional supplements that they will eat. As stunningly
obvious - even axiomatic - as this seems, it has been lost on
many experts until recently.
Thankfully, as noted above, there
is a solution emerging. It is one that meets this demand for
tasty, healthy foods. Forward-thinking companies that understand
their consumers are creating low-calorie, highly nutritious
foods fortified with life-sustaining vitamins and protein. More
importantly: they are tasty, and are often packaged in colorful
containers that are "teen-friendly".
Companies including MetRxT,
Experimental and Applied SciencesT, Protica ResearchT, and
others develop products that fit well within these requirements.
Granted, a healthy diet does not start or end with nutritional
supplements. A healthy diet employs nutritional supplements to
complement and fortify real foods.
Indeed, children and families
affected by the obesity epidemic in America are cautiously
optimistic at this point; after all, they have been promised
solutions in the past. However, thanks to the next generation of
nutritional supplements, there is an expectation that this
optimism will steadily grow with every success story, and every
child that recovers from the potentially devastating impact of
[i] Source: "The Problem of Overweight in Children and
Adolescents". The US Department of Health and Human Services.
[ii] Source: "Childhood Obesity". American Obesity
Founded in 2001, Protica, Inc. is a nutritional research firm
with offices in Lafayette Hill and Conshohocken, Pennsylvania.
Protica manufactures capsulized foods, including Profect, a
compact, hypoallergenic, ready-to-drink protein beverage
containing zero carbohydrates and zero fat.
Information on Protica is available at
You can also learn about Profect at
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